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Caire Frequently Asked Questions

Caire | FAQs & Help Center

Caire is redefining skincare for women 35+ by targeting hormone-related aging, with cutting-edge skinscience. Founded by two women over 40, we go beyond traditional anti-aging, with a pro-aging forward approach. Our breakthrough formulas help boost skin cell production to counteract hormonal decline, addressing the unique skin health challenges of peri-menopause, menopause, and post-menopause. Our mission? To help women strengthen their skin from within and get glowing every day.

Caire redefines skincare for women 40+ by targeting hormone-related skin changes with breakthrough science. Founders Lorrie and Celeste created pro-aging formulas to replenish and strengthen midlife skin—boosting hydration, firmness, and glow—so women can age stronger, healthier, and glowier than ever.

Lorrie King and Celeste Lee created Caire Beauty after realizing that the business of beauty had utterly neglected time of life skincare for adult female women. After being in the business themselves for over 40 years (together not singly, mind you!), they were shocked and disappointed to discover that hormone caused skin issues were pretty much ignored post teen acne years. Since hormones are like the traffic signals in our body and start and stop nearly every function whether sleeping, eating, growing or glowing, they thought that that was simply not acceptable.

 

Everyone wants to look their best at every age and not ever feel invisible or ignored. That’s the great thing about our species after all - - Looking at each other is part of how we communicate and socialize with each other! Adult 35+ hormone change is a real thing, and Caire is the first skincare to say:  we get it ... women grow up – and that’s normal but we’re gonna do something about those growing up effects and make facing hormone change a bit easier on the mind and body. 

             

So Lorrie and Celeste decided to create the change they wanted to see ourselves. Partnering with brilliant PhD scientists, the Caire lab aims to help 35+, 40+ mature skin look, feel and act just a bit ‘younger’ with unique and proprietary hormone defying anti-aging science. 

The ‘i’ in Caire stands for the individual in you. Our mission is to help each individual woman face life stronger and younger everyday through superpowered, hormone-defying skin caire. 

Especially during these complex times, ‘made for our generation’, scientifically advanced, fair-priced mature skin care is so needed for feeling, looking, being confident in who we are and what we aspire for ourselves in our real 30+, 40s & 50s, 60+ lives.

The Caire lab is small but mighty. And yes, we’re kind of taking on the traditional skincare establishment by calling out the truth – and consequences of – hormone deficient skin. And ahem, we deeply dislike that word deficient. Let’s say hormone changing skin instead, shall we?

Optimizing skincare with ‘our generation’ STEM science is about time. Yep, it’s about time that the beauty universe woke up and realized that ‘time of life’ hormone change is real. And it’s normal. The ‘change’ is a fundamental part of millions of lives every day. Not to mention the 6,000 amazing individuals who start menopause every single day.

Remember hormones can be defied! By choosing caire, the first skincare with hormone-defying science. Proudly made in New Jersey in the USA.

Caire’s hormone defying science is:  

A.    advanced

B.    next generation 

C.    state of the art

D.    clinical

Actually, the right answer if in fact that SAT classic question:  “All Of The Above”. 

 

A major part of caire’s purpose is to bring advanced science to life that directly benefits women 40+.  Part 2 is to create clinically sophisticated products at a fair price, so that each individual can feel confident and comfortable about caring for themselves at the right, benefit-maximizing use levels. Part 3 is formulating solely with ingredients that are clean and good for skin. 

     

As we like you caire (pun intended!) about what goes onto...and into...our skin. 

 

Caire is uniquely formulated for mature women, tackling hormone-related skin aging—not just surface issues—by focusing on how ingredients are delivered, not just what they are. Unlike traditional anti-aging products that mainly target UV damage, Caire addresses the deeper effects of hormone loss: diminished collagen, elastin, hyaluronic acid, and dermal fat that lead to sagging, volume loss, and wrinkles. While not promising miracles, Caire’s PhD-developed, science-backed formulas deliver visibly firmer, smoother skin—proven in clinical tests on women 41–60 and validated by real customer results. Their innovative approach lives up to their rallying cry: “Hormones be damned!”

Caire products use only the highest quality ingredients, as listed under each individual product.  

Theorem Serum Boost:

The Serum has humectant qualities as well as a Growth Factor in it, so it creates super moisturization and glow immediately and builds firmness and smoother texture over time. Our Serum is highly likely to be superior to other serums you’ve tried because the formulation is specifically designed to meet the specific needs of adult women’s skin – optimized for women 40 – 65 and beyond). But yes please continue to use your moisturizer or sunscreens over the caire serum. Caire skincare is designed to play nicely with others.

 

Triple Lift Molecule Mask:

Our Mask’s #1 purpose is to give you a deep and super powerful infusion of moisture and skin-strengthening HA molecules. It can help instantly (well after 15 – 20 minutes use that is!) smooth lines and wrinkles; help lift up undereye bags and reduce redness & other signals of skin inflammation. We strongly recommend that you use the Mask 2 times weekly. But if you would prefer to use our Mask 1x a week and another mask another time, that would not be a problem.  

The more you use our Caire Serum and Mask, the more you will find that it improves the following:

a) smoothing of lines and wrinkles  

b) soothing of skin redness and parched areas  

c) better skin firmness  

d) reduction in hormone-caused adult acne  

e) softer, smoother skin texture.

 

Our HA Complex works from the inside to achieve a 200% increase in firmness in 4 weeks of Theorem Serum use (2x daily) based on Clinical results. Of course, each woman’s individual results will vary but overall expect stronger, smoother, suppler skin.

We purposefully decided to not price our science forward highly effective proprietary formulations in the hundreds of dollars yet our science stands up to and exceeds many of those hundreds of dollar price products. We realize that women want a fair and approachable price point for their beauty products. We hope that our pricing allows you to fit Caire into your daily regimen because the "i' in Caire is for the individual in you.


Best Sellers:


Theorem Serum Boost - $ 56

Triple Molecule Face Mask - $ 52

Serum and Face Mask Duo - $ 99.95


Sign up and Save with a Subscription Plan and save 20%*:

Theorem Serum Boost - $ 44.80

Triple Molecule Face Mask - $ 41.60

Serum and Face Mask Duo - $79.96

*See the Subscribe & Save section for more details.



You can store Caire products with the rest of your skincare products. They are best if kept out of sunlight as the natural seaweed extract in our products (that gives it our ‘blush pink’ color) will fade with exposure to UV light. But even if it happens,  sun exposure will not diminish the power of Caire formulas to work. Some have asked if refrigeration is necessary, the answer is no, unless you personally prefer the feeling of a cooler product on skin.

As a young brand, we’re investing in what matters most: high-quality science, hormone-defying bio-nutrition, and results-driven skincare. While we don’t have the resources to send out free samples yet, we do offer a mini sample duo for purchase right here.

We encourage you to try Caire with confidence. All of our products come with a full money-back guarantee, so if it’s not the right fit, we’ve got you covered.

 

Caire’s Serum ‘hugs’ your skin. It is fast-absorbing and designed to be bioavailable which means it goes into skin to provide the skin inside with nutrition and good molecules. Some might feel our superior HA HMW (high molecular weight) ingredient providing you with longer-lasting hydration. This is the formula working from the outside to create superior glow and smoothing.

Dr. Beth Goldstein prefers to apply her antioxidants as a base prior to the thicker Caire serum and it works well for her skin type. 

We at Caire recommend that you apply our serum (day and night) before any other serums or retinols (we suggest retinols at night).  Allow to the Caire serum to fully dry and then apply anything else afterwards.  We suggest it this way to help eliminate any potential skin reactions, however feel free to switch it up just like Dr. Beth depending on how your skin adapts to Caire.

Caire’s clean philosophy blends advanced skin science with the purest, most effective ingredients. Co-founders Lorrie King and Celeste Lee, with 40+ years in beauty, have long studied ingredient safety, including growing concerns about chemicals and even microplastics. Their commitment is affirmed by Caire’s vetting by Kathryn at AILLEA—a Goop-approved destination known for rigorous standards and ingredient transparency. Partnering with AILLEA reflects Caire’s mission to deliver safe, high-performance skincare that empowers women.

  • Artificial Color Free
  • Phthalate Free
  • Paraben Free
  • Polyvinyl Chloride Free
  • Polyethylene Free
  • Palmitates Free
  • SLS/SLES Free
  • PEG Free
  • Formaldehyde Free
  • Gluten Free
  • Silicone Free
  • Mineral Oil Free
  • Triethanolamine Free
  • Artificial Fragrances/Fragrance Free
  • Beeswax Free
  • Lanolin Free
  • Nut Oil Free
  • Propylene Glycol Free
  • Polyacrylamide Free

 

Yes! While some in the industry believe you need to purchase an expensive certification, we take a different approach. As a small but mighty, woman-founded brand that formulates our skincare products, we have full transparency over our ingredients and sourcing. We ensure that every raw material meets cruelty-free standards, and we have the documentation to back it up.

~Yes! Caire products are free from harmful chemicals and formulated with clean, science-backed ingredients that are safe for your skin when used as directed.

~If you have any specific concerns, we always recommend consulting your dermatologist and doing a patch test before use.

Our Founders have chosen to use natural colorants that are beneficial for the skin and consciously decided that the pinkish colors had to come from natural ingrediets such as the red algae we use. 

 

Our Grownup Moisturizer isn’t just another hydrating cream—it’s a revolutionary health & wellness building skincare solution crafted specifically for mature skin. Here's what sets it apart:

  • Biochemical Adaptivity: Designed to address the hormonal changes of aging, the formula works in harmony to help with the skin’s natural renewal healing processes to combat dryness, loss of elasticity, and fine lines.

  • Patented Science: Our advanced delivery system ensures active ingredients, such as plant-based growth factors and hyaluronic acid, work to penetrate deeply for maximum efficacy.

  • Targeted Hydration: Unlike conventional moisturizers, the Grownup Moisturizer adapts to your skin’s needs, ensuring a long-lasting, radiant finish without a greasy residue. Plus leverages a natural rice and oat based ceramide for maximum hydrative properties.

  • Biotech Innovations: Leveraging the latest in biotechnology, it integrates bio-available peptides that enhance skin repair and collagen synthesis, resulting in a visibly firmer, smoother complexion.

It’s not just skincare—it’s science at work for you.

 

At Caire, we leverage cutting-edge biotechnology to develop our skincare delivery and ingredient solutions. Our patented and proprietary technologies ensure that active ingredients help penetrate deeply into the skin, maximizing efficacy. Our specially crafted delivery systems are designed to target specific mature skin concerns, providing results that are both immediate and long-lasting.

 

We are committed to staying at the forefront of skincare innovation. Our team of scientists research and integrate the latest advancements in biotechnology, along with our innovations, to develop products that effectively address the evolving needs of mature skin.

 

The Serum, Moisturizer & Mask all feature our obsessively, perfectly balanced Triple Hyaluronic Acid complex & unique HA Growth Factor. The Mask deep infuses skin, both above and below the skin’s natural barrier, to create an immediate lifting, tightening, smoothing, super well-rested effect. Theorem Serum Boost is clinically proven to help rebuild skin better over time, including improving skin firmness 200% and surface hydration 24x. Together the Set builds up skin strength by actively encouraging your own skin to act younger and better. Yes, your skin needs daily encouragement and then twice weekly a major kick to be its best. 

Yes. Our Triple Lift Molecule Mask and Theorem Serum duo are besties. So it’s your decision but honestly your skin will look and just be so much better if you mask 2x a week and serum 2x a day. Both products feature our obsessively, perfectly balanced Triple Hyaluronic Acid complex & unique HA Growth Factor. 

 

The Mask deep infuses skin, both above and below the skin’s natural barrier with nutrients, to create an immediate lifting, smoothing, super well-rested effect. The Serum is clinically proven to help rebuild skin better over time (including improving firmness 200% for starters) and it gives you instant glow and hydration. Having said that, if you’re only up for trying one new thing just right now, you can mask or serum solo.  

Defiance Science is about defying hormone caused aging. Were you a protestor in the 1960s or aspire to be a rebel punk rocker in the 80s (or at least dress like one)? So now that you’re seriously grown up, there’s nothing wrong with openly stating that you’re protesting aging. That’s where caire comes in. Our Mask works to ‘protest’ aging with three key components. Firstly, there is a naturally fermented carrier whose mission it is to help the other ingredients pass through the skin barrier. Those key ingredients are different weights of HA molecules and our unique HA growth factor. These critical skin building materials get down into skin layers, infusing them with nutritive hydration. 

 


Result? A not so magical lifting, smoothing, plumping and filling in of little lines, sags and bags. It’s science, babes. Science that fills in from underneath and makes you look like sleeping beauty. Except for the horrible curse and the 100 years business, that is.  

Caire is all about defying hormone-related skin aging. Each product is designed to help your skin act younger. Our Theorem Serum Boost features a unique HA Growth Factor that signals your skin to produce more Hyaluronic Acid (HA)—a vital molecule that naturally declines with age, especially due to lower estrogen and progesterone levels.

HA is a hydration powerhouse, holding up to 1000x its weight in water. Our serum delivers three types of HA: a heavyweight hydrates the skin’s surface instantly, while mid- and lightweight molecules dive deep to replenish moisture from within. The result? Skin that’s plumper, smoother, and glowier—hydrated from the inside out.

With consistent use (at least one month), you can expect real results. Up to 200% firmer skin. 24x more hydration in the outermost layer. And here's the jaw-dropping part: 78% of users saw visible improvement under the eyes, and 75% noticed lifting in the jawline. Yes, the jawline!

 

Hyaluronic acid (HA) is an odd name for what is actually a long chained sugar molecule that is a super hydrator. What that means is that it attracts and binds water to it, 1000x its own weight. HA is used all over the body from your brain to your knees (think joint lubrication!) and beyond. 50% of it lives in your skin and it serves to structure skin. Think of it as scaffolding for the collagen and elastin proteins. That’s why when you hit 40 and hormone loss causes HA loss, it has such a big effect on skin. And menopause only makes that HA loss bigger. Fundamentally, fewer HA molecules in skin means sags, bags, lines, uneven texture, loss of firmness. But you’ve got caire now, so don’t worry! We can fix you up with HA today and help your skin make more of it all by its own sweet self. 

A Growth Factor is a substance, usually a peptide, that tells your body to make more of something—like a friendly little signal booster.

In Caire’s case, our HA Growth Factor (the magic ingredient in Theorem Serum Boost) tells your skin to produce more Hyaluronic Acid (HA), a key molecule for hydration and firmness.

Your body naturally makes HA and uses about a third of it every day. But starting at age 30, production drops by about 1% each year—and for women, that decline speeds up significantly after 40.

While we’re not asking you to do the math, here’s the bottom line: anything that helps your skin make more HA than it normally would is a win. A little teamwork makes the dream work.

 

Bio-nutrition means feeding your skin the way you’d feed your body—intentionally and with purpose.

Just like bones and muscles, skin needs nutrients like vitamins, minerals, amino acids, proteins, lipids, and water to stay strong and healthy. Caire’s bio-nutritive formulas deliver these essentials without any fillers—unlike many traditional (and even some trendy) skincare brands.

Every single ingredient in Caire is chosen to nourish skin, especially for women 40+. Because you’ve earned the best—and you should never have to settle for less.

Caire uses ingredients that show strong and safe clinical results including a 200% increase in skin firmness with 4 weeks usage (Serum only) and 24x improvement in hydration, upon immediate use (both Mask & Serum).

Yes, Caire is dermatologist-tested and safe for sensitive skin.
Our formulas are tested on all skin tones and types and meet the highest clean beauty standards. They're designed to nourish skin at the molecular level using high-performance, lab-developed actives—and every batch is micro-tested for quality.

Caire is gentle enough for sensitive skin and even those undergoing medical treatments. That said, we always recommend checking with your healthcare provider if you have a specific condition.

It is highly unlikely that you will experience an allergic reaction as our ingredients and formulations are designed to create a surge of hydration to purge the skin of micro-bacteria while also being anti-inflammatory and skin-building in nature. We do not have retinols or other acids (such as glycolic or lactic) in our products whatsoever. But if you experience an allergic reaction, please immediately stop use contact a medical professional. 

As a part of your skin care regimen we advise the below for best skin performance prior to applying products from Caire's skin care store:

  1. Apply Mask 1-3 times per week for an ultra hydrating boost to your mature and aging skin
  2. Cleanse skin with a cleanser of your choice (for drier skin, Co-Founder Lorrie uses an oil based cleanser and during the summer when her skin is more hydrated, she uses a enzymatic cleanser to help purge the pores better)
  3. Apply a toner with natural botanicals that replenishing to your skin to help balance your skin's PH
  4. Apply the Caire serum, allow to dry well and then you can apply other serums or moisturizers.  Caire Founder's Observation: you may notice that over time with use of the Caire serum that your skin may no longer need a moisturizer.
  5. Apply other serums (eg. Vitamin C, Retinols as advised by your doctor, etc.) and moisturizers 

Caire is for women of all ages and skin-types who are experiencing any form of wrinkles, crepey skin or sun damage. Caire is a wonderful beauty breakthrough for women of all skin types. 


Subscribe & Save (auto-replenishment) is the most convenient way for you to get the Caire Beauty products you want delivered to you on a regular schedule. We automatically send your favorite products based upon your chosen frequency. The service is easy to use and customizable, so you can make changes online whenever you need. Just tell us how often you want your products, and we'll take it from there. You will receive our best price guarantee, free shipping on every Auto-Replenishment orders! Plus a free special gift item with your first Caire subscription order that is shipped and paid for.

 

You always have complete control over your Auto-Replenishment orders and we send an email reminder a few days before each order ships. You can change your delivery frequency, next order date, or quantity anytime by visiting 'Auto-Replenishment' located within your account. Changes to orders can be made any time within 24 hours of the next scheduled shipment date and you can cancel at any time.

Joining Subscribe & Save is easy; it can be done while browsing on a product page or while reviewing items in the shopping cart. To subscribe, simply select the Auto-Replenishment option for your desired product, select your preferred shipment frequency and then check out as normal.  And don't forget to set up an account so that you can check your subscription status at anytime. 

After you join Subscribe & Save, you will receive an email confirming your subscription. To manage your subscription in the future, make sure to create an account at www.cairebeauty.com at "login" in the upper right hand corner using the email address associated with your order.  
Have a question? Email us at care@cairebeauty.com.

 

We will place your Auto-Replenishment orders automatically according to your selected frequency, and you will only be billed on the day the order is shipped. We will send you an email reminder a few days before each Auto-Replenishment order. You will also receive email notifications regarding other important information related to your Auto-Replenishment account, such as if your item is discontinued or out of stock, if you cancel your subscription, and confirmation when an order is placed successfully.

Once you've joined, Subscribe & Save is easy to manage. You can change your next order date, skip an order, change your selected frequency, or cancel a subscription by logging in to your account. Visit www.cairebeauty.com and in the upper right hand corner there is a "login" link for you to set up or log into your account.  Please allow up to 24 hours for modifications or cancellations to be processed.

Yes! To do so, you must be logged into your account. Visit the item's page you wish to add to your order, and find the 'Add To My Auto-Replenishment Order' button. When you click this button, you will have the option to add the item as one time only or as a subscription. You can also find these instructions in the 'My Next Order' tab in the 'My Auto-Replenishment' section of your account.

1. Go to Manage Your Subscription Page.

2. Click “Manage” for the order you want to skip delivery for.

3. Click “Upcoming Orders”, Click “Skip Order”.

All Subscribe & Save subscriptions require a credit or debit card payment.  Alternative payment forms, such as PayPal, Amazon Pay or AfterPay or cash apps such as Venmo cannot be accepted at this time. 

1. Sign into Your Account

2.  Go to the Manage Your Subscriptions Page.

3. Click “Manage”.  Click “View/Update Card”.  Update your credit card information.

1. Go to Manage Your Subscriptions Page (you will have received an account invite when you signed up for a subscription from hello@cairebeauty.com; please check your spam if you do not see an email and also add us to your contacts for the best email service).

2. Click “Manage”.  

3. Click “Cancel Order”.

Our team is typically available Monday through Friday, 10am–5pm EST. If you reach out during a holiday, we’ll get back to you on the next business day. We promise to respond as soon as we can.

Every person and every experience matters to us at Caire. Whether you have a question, a story to share about hormone or menopause-related skin changes, or even an idea for a product you wish existed—we’d love to hear from you.

Contact us at:

Email: hello@cairebeauty.com

Phone: 808.468.5088

All of our products can be purchased through the Caire Beauty website! cairebeauty.com

You can also purchase products at any AILLEA location or on their website aillea.com

No, you can only use one promotional code on each order.  Promotional codes can not be used with subscriptions.

We have a 30 Day money back feel good guarantee. Your satisfaction with Caire Beauty's mature skin care is important to us! If you are not satisfied with your products within 30 days of the receipt date of your product, then we are happy to initiate a refund for your purchase.

You can email care@cairebeauty.com and connect with one of our Caire customer care team beauty advisors to begin the return process.  Please send us your name, order number and why you are making a return as well.  As a women founded business we pride ourselves on listening and learning to help us stay in tune with how each of you is experiencing our carefully created skincare.  

We're sorry, but shipping fees for returns are not refundable.

 

Thanks so much for ordering Caire as a pre-order. As you know, we are quickly preparing your products to ship. Your shipment should be in the mail within the next 6 to 8 weeks. If you have any questions please reach out to care@cairebeauty.com or 808-468-5088.

You can reach Caire's customer care team at hello@cairebeauty.com or call 808-468-5088 between 9am-5pm EST.  We are a very small team, so we may take a moment to get back to you.  We are appreciative of your patience. 

We are continuously learning, so if you have any problems placing your order please contact us at hello@cairebeauty.com or phone 808-468-5088 to provide details (and images, as needed) so that we can address your problem.  We are typically responsive Mondays through Fridays 9am-5pm EST.  We appreciate your patience as we seek to provide the best of service and care, however we are very small team and it may take a moment for us to get back to you. 

On occasion there may be a problem with the shipment of your order.   If this occurs please contact us at hello@cairebeauty.com or phone 808-468-5088 to provide details (and images, as needed) so that we can address your problem.  We are typically responsive Mondays through Fridays 9am-5pm EST.  We appreciate your patience as we seek to provide the best of service and care, however we are very small team and it may take a moment for us to get back to you. 

We accept all major credit cards (Visa, Master Card, American Express, etc.). We also accept Afterpay, Amazon Pay & Shop Pay. 

100% LOVE-IT-OR-REFUND GUARANTEE

Please find information on our shipping & return program here. Your satisfaction with Caire Beauty is important to us! If you are not satisfied with your products within 30 days of the receipt date, then all we ask is that you ship your purchased products back to us and we would be happy to initiate a refund for your purchase. Please just email hello@cairebeauty.com and connect with one of our Caire customer care team members to begin the process. We're sorry, but shipping fees are not refundable.

If you have questions or need assistance, please contact us and we'll get back to you as soon as possible. 

Refunds will typically post within 7-10 days of requesting a refund.  Please contact hello@cairebeauty.com if you do not see a posted return.

Caire Beauty offers free US Shipping on all orders $50 and above. No promotional code is required for free shipping.

All orders will be processed within 3-10 business days. Expedited shipping will be shipped the day of or the day after an order is received depending on the day of the week and time of day EST. 

Estimated Shipping Times:

  • USPS Ground Advantage shipping on US mainland orders (4-10 business days).  Please note if your US USPS tracking order states that it is a preshipment, and if a label has not been scanned at the USPS, we have found that it will arrive at the later date.
  • USPS Ground Advantage estimated delivery time shipping to AK, HI & Puerto Rico (10-14 business days). 
  • International shipping delivery timing is based on the country. 
  • USPS Priority Mail Expedited Shipping  (typically within 3 business days).

International: See FAQs for international shipping

For International shipments there is no free shipping and charges will be assessed per the USPS and local authorities. Some international shipments are not allowed by the USPS and this is beyond our control, so your order will be cancelled and you will be refunded for your order if this occurs.

If you would like to check that we ship a product to an international destination simply fill in your address details when you place your order for the estimated shipping costs (VAT charges will also apply depending on the country).

We do not ship to Australia. Please check and see if your country is on this list here for the latest information.

If you place an order and there has been a change in the USPS policy that prohibits us from shipping to you we will email you to let you know next steps or to cancel your order. If you don't see an email please check your spam for hello@cairebeauty.com.

You will receive a confirmation email from hello@cairebeauty.com and a tracking number once your order has been shipped.

 

Porch bandits no more.  Route insurance is a program being offered per order that enhances package tracking and provides protection for lost, stolen, and damaged items that fit their criteria.  You can select or unselect Route as there is an additional charge for the insurance at checkout.  If you chose Route for protection and were charged a fee if you have a question or would like to file a claim please visit www.shoppers.help.route.com